Privacy & Cookie Policy

Privacy Policy

This privacy policy applies to the websites ("Sites") operated by Shadow Foundr Ltd together with our terms of use (please see Terms & Conditions) and its affiliates ("SF", "we", "our" and "us") and to the processing of personal information by SF as contemplated in this privacy policy. Any reference to "you" or "your" means you, the user.

Shadow Foundr respects your privacy and is committed to protecting the personal information you share with us. This statement describes how we collect and use your personal information that we may collect about you through the Sites and from our communications with you. The Sites are hosted on various servers within the European Economic Area.


Data Protection Laws

We are conscious of our legal responsibilities as a "data controller" and we support the principles of data protection reflected in the 1995 EU Directive on Data Protection and the UK Data Protection Act 1998. We shall endeavour to ensure that the personal information we obtain and use will always be held, used, transferred and otherwise processed in accordance with our legal obligations.


Other websites

There may be links from the Sites to other websites. This privacy policy only applies to the Sites and not to any other websites including any websites linked from any of the Sites. Accessing those third party websites or sources requires you to leave the Sites. We do not control those third party websites or any of the content they contain and you expressly acknowledge and agree that we are in no way responsible or liable for any of those third party websites, including, without limitation, the content, policies, failures, promotions, products, services or actions of those websites and/or any damages, losses, failures or problems caused by, related to or arising from those websites. We encourage you to review all policies, rules, terms and regulations, including the privacy policies, of each website that you visit.


How we obtain personal information about you

We may as a result of your interaction with our Sites and our communications with you hold and process personal information obtained about you. The types of personal information we collect may include:

- your name
- your phone number(s)
- your email address
- your address
- your profession


How we collect and use non-personal information

Please note that when anyone visits any of the Sites, we automatically collect certain non-personal information such as the type of computer operating system (e.g., Windows or Mac OS) and browser (e.g., Safari, Netscape, Internet Explorer) being used, and the domain name of the internet service provider. We sometimes use the non-personal information that we collect to improve the design and content of the Sites and to enable us to personalise your experience.


What we do with your personal information

The personal information that you provide will be available to Ideal Standard, our affiliated companies and trusted third party service providers and contractors for the following purposes:

- to process enquiries received via the Sites
- to register you for and send you newsletters
- to conduct market research and business development
- to provide you with information about products and promotions that may be of interest to you from ourselves
- in connection with surveys related to our products and the Sites
- any other purpose indicated at the time you voluntarily provide your personal information


Disclosing your personal information

We may disclose your personal information to companies and individuals who perform business functions and services on our behalf. Such functions may include hosting the Sites, analysing data and providing other support services. All such parties will be required to keep your personal data secure and only process it in accordance with our terms of use, please see our Terms & Conditions.

We may also disclose your personal information if, in our opinion, disclosure is required by law.


International transfers of your personal informationM

We may transfer and process any personal information you provide to us to countries outside the European Economic Area whose laws may not afford the same level of protection to your personal information. We will therefore ensure that all adequate safeguards are in place and that all applicable laws and regulations are complied with in connection with such transfer.


Where We Store Your Personal Data

The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.How do we protect visitor information?

Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible.

We use regular Malware Scanning.

Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

We implement a variety of security measures when a user places an order enters, submits, or accesses their information to maintain the safety of your personal information.

All transactions are processed through a gateway provider and are not stored or processed on our servers.


"Cookies"

Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognise your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:

- Help remember and process the items in the shopping cart.
- Understand and save user's preferences for future visits.
- Keep track of advertisements.
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future.

We may also use trusted third party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Each browser is a little different, so look at your browser's Help menu to learn the correct way to modify your cookies.


If users disable cookies in their browser:

If you disable cookies, some features will be disabled It will turn off some of the features that make your site experience more efficient, including the ability to log-in and some of our services will not function properly.


Marketing

Signing up to the Shadow Foundr Platform (https://www.shadowfoundr.com) automatically adds you to our marketing lists. If you wish to be removed from these lists please alter your profile settings here: https://www.shadowfoundr.com/profile/ OR unsubscribe directly from emails OR contact us directly on the following email address: info@shadowfoundr.com. If you contact us by email we will endevour to process your request as soon as possible.

We may from time to time use your personal information to send you automated email messages or marketing materials regarding our services and the services of third party suppliers, in each case with your prior consent. These email messages may contain features that help us make sure you received and were able to open the message.

You may opt out of receiving such marketing email messages at any time, free of charge, by replying to the message with "unsubscribe" in the subject line, or by following the instructions in any marketing communication.


Google

Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en

We use Google AdSense Advertising on our website.

Google, as a third party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on their visit to our site and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

We have implemented the following:

- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
- DoubleClick Platform Integration

We along with third-party vendors, such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to our website.


Opting out

Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add on.


Communications between You and Shadow Foundr

We may intercept, record and/or monitor any communication(s) (including telephone calls or other electronic communications) between you and us. We may do so in order to resolve queries in the future and for the purposes of ensuring security, staff training and complying with our regulatory and legal responsibilities.

In the case of communications by email you should note that, as emails are not encrypted (and may therefore be intercepted by third parties) and as the identity of the sender cannot be confirmed, you must NOT provide your security details by email and should avoid providing any Personal Data to us by email.


Obtaining Copies of Your Personal Data

You can see some of the Personal Data we hold about you in the "Profile" section of your SF account on the Website (if you are a SF member). In the event that you wish to see a copy of all of your Personal Data held by us, please write to:

Shadow Foundr Ltd, 7 Albion Street, Brighton BN2 9NE, East Sussex.

A request for a copy of your Personal Data should be accompanied with payment of a £10 administrative fee.


Choice of Law

This Privacy Policy shall be governed by and construed in accordance with the laws of England and Wales.


Jurisdiction

You agree to submit to the exclusive jurisdiction of the courts of England and Wales. This means that if you want to bring a legal action against us, or we want to bring a legal action against you, it must be done in one of these courts.

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